中文名称:美国老牌电视新闻节目60分钟时事杂志
英文名称:60 minutes
资源类型:TVRip
版本:2006年更新3月12日
发行时间:2006年
电视台:CBS
主持人:Ed Bradley
Steve Kroft
Lara Logan
Scott Pelley
Dan Rather
Morley Safer
Bob Simon
Lesley Stahl
Mike Wallace
Andy Rooney
Jeffrey Fager
Don Hewitt
地区:美国
语言:英语
简介:
《60分钟时事杂志》官方介绍《60分钟时事杂志》是美国CBS电视台的电视新闻节目,主要内容有事件调查、人物访谈、特别节目、人物概评等,今年已经38岁了。
《60分钟时事杂志》是有史以来最成功的电视节目,曾5次荣获电视排行榜第一名,能够获此殊荣的只有情景喜剧《全家福》(All in the Family)和《天才老爹》(Cosby Show)。它曾创记录的连续23季高居尼尔森电视节目排行榜Top 10(前十名),令其他电视节目难以望其项背。它目前仍高居尼尔森电视节目排行榜Top 20 (前二十名)。在刚刚结束的04-05年度,它在电视新闻类节目中排名第一。
《60分钟时事杂志》由唐·休伊特 (Don Hewitt)创建于1968年,同年9月24日CBS首播,现在的制片人是杰夫·费格 (Jeff Fager)。
《60分钟时事杂志》迄今共78次获得艾美奖( Emmy Awards),比其他任何新闻节目都要多。2003年9月艾美奖授予唐·休伊特及所有制片人“终身成就奖”。该节目基本上囊括了所有电视新闻节目类的奖项,其中11次被电视花生人奖 (Peabody Awards)授予“杰出电视节目”。
据尼尔森公司统计,04-05年度,每周日晚平均有1400万观众收看该节目。节目平均家庭收视率是9.2,观众占有率15%。(The program posted an average household rating of 9.2 with a 15 share.)
主持人玉照Mike Wallace
江湖上赫赫有名的迈克 华莱士,曾经采访过邓爷爷和江爷爷。1968年9月24日开始职业生涯,37载留下无数经典。
Dan Rather
962年加入CBS新闻部,久经风霜,老而弥坚,见过很多大场面。
Morley Safer
1970年12月成为节目记者,36年的老兵
Ed Bradley
1981年入行,25朝元老,也主持特别新闻节目
Steve Kroft
1989年5月加入节目组,9月登台,一晃17年了。
Lesley Stahl --------人称CBS的“倪萍姐姐”
1991年3月加入,15载年华老去,依稀可见当年风采。
Andy Rooney------老顽童,智慧老人
几十年来,他的幽默段子都是节目的注册商标
Bob Simon
国际新闻方面最负盛名的记者,1996年正式加入
Scott Pelley
从03年开始为节目撰写脚本
Lara Logan------罕见的MM,比较养眼,防止审美疲劳
来自CBS新闻部伦敦分站,富有经验的国际新闻记者。
Jeffrey Fager
2004年6月接任的节目制片人
Don Hewitt------前节目制片人
这里他资格最老,工龄50年,够退休两回了。
一代伟人,对电视事业发展做出了杰出贡献,小声说一句---人还在呢。
真实截图每期开场嘀嗒嘀嗒的秒表
主持人亮相,自我介绍
60分钟节目官方网址:
http://www.cbsnews.com/sections/60minutes/main3415.shtml
内有每期节目的英文对白,并可在线观看视频,绝对是学习英语的好帮手
《60分钟时事杂志》在美国播出时间是周日晚7点。周四晚10点在香港亚洲电视国际台播出,有中文字幕,广东地区观众可直接收看。
我更新的时间一般是周一晚,转自国外BT。文件编码信息:
文件大小 : 349 MB 时间长度 : 44分钟
视频: XviD编码 码率 995 Kbps 分辨率544x416 画面比例4:3 帧率29.97 Fps
音频: MP3编码 码率 97 Kbps 立体声 采样率 44 KHz
节目内容简介(英文)2006.1.01"For this Sunday's New Year's edition of 60 Minutes we'll bring you three stories of beginning anew. With innovation and technology, the future is now.
1. A plan to build the world’s first airport for launching commercial spacecraft in New Mexico is the latest development in the new space race, a race among private companies and billionaire entrepreneurs to carry paying passengers into space and to kick-start a new industry, astro tourism. The man who is leading the race may not be familiar to you, but to astronauts, pilots, and aeronautical engineers – basically to anyone who knows anything about aircraft design – Burt Rutan is a legend, an aeronautical engineer whose latest aircraft is the world’s first private spaceship. As he told 60 Minutes correspondent Ed Bradley when he first met him a little over a year ago, if his idea flies, someday space travel may be cheap enough and safe enough for ordinary people to go where only astronauts have gone before.
2. Correspondent Dan Rather asks the question, "What do you do if you’re a former president?" For former President Bill Clinton, the answer is fighting the AIDS epidemic, an issue he admits he could have done more for while in office. Rather travels to China to get a firsthand look at Clinton’s new project. He talks to Clinton about his efforts to stop the pandemic, his relationship with the Bushes, and Hillary's political future.
3. How’s this for an offer you can’t refuse: how would you like to live say, 400 or 500 years, or even more and all of them in perfect health? It’s both a Utopian and a nightmare scenario but there are those who say it is well within the realm of possibility. Though we live longer and healthier lives than our grandparents, 100 is more or less the outer limit because, catastrophic disease aside, we just plain wear out. But 60 Minutes correspondent Morley Safer talked to one scientist who says that’s old-fashioned thinking, that sometime in the next 20 to 30 years or so we’ll be able to recondition ourselves for the first steps towards immortality.
4. A Day In The Life Of Andy. Making decisions is a problem we all face but Andy Rooney seems to have figured out a way to tackle it while coasting through his day."
2006.1.08===========NOTE===========
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Due to the NFL playoff games on Sunday, 60 Minutes was supposed to be delayed. This did not actually happen, so the capture missed part of the first segment mentioned below. Hence, this release ONLY HAS parts 2-4. Including the description for part one to show that nothing significant was missed anyway.
===========NOTE===========
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This week on 60 Minutes you'll meet three fascinating men from three very different walks of life.
1. Prosecutors say former New York City police officer Stephen Caracappa was a paid Mafia hit man. He says he’s innocent. In an exclusive interview, Caracappa talks with correspondent Ed Bradley, and discusses the array of charges he faces, including ten homicides. “I have pride in myself," he tells Bradley. "Put my life in jeopardy, my family? Disgrace the badge? Take everything that I had worked for my whole life and throw it away? That’s not my style, it’s not me." Caracappa's trial is next month. If convicted, he could go down as one of the most corrupt cops in history.
2. Apple’s iPod and Microsoft’s Xbox have caused electronics powerhouse Sony to stumble. The company needed to find a knight in shining armor to run the place. They managed to find an actual knight. Correspondent Lesley Stahl talks with Sir Howard Stringer, Sony’s surprising choice as CEO. He’s the first westerner to lead the company, yet he doesn’t speak Japanese and doesn’t have an M.B.A. Sony hopes to return to its former glory with the upcoming PlayStation 3 and digital Walkman devices. They may be just the armor that Sir Howard needs.
3. Bode Miller is one of America’s best hopes for gold at next month’s Winter Olympics. He skis down the slopes at 90 miles an hour and is one of just a few Alpine skiers who could win up to five medals. But Bode doesn’t seem to care that much about the medals. He tells correspondent Bob Simon, “I kind of take pride in the fact that I do things my own way. So whether somebody wants me to get 5 gold medals…I don’t really care what anybody else says.”
4. And a lot of people are mad at Andy Rooney. He’ll explain why.
2006.1.151. People pay attention when Congressman John Murtha talks about war. He's a decorated war hero who served in North Korea and Vietnam, and the 30-year congressional veteran made headlines a few months back when he called for the withdrawal of all American troops from Iraq. Now, in an interview with correspondent Mike Wallace, Murtha speaks his boldest words yet on the subject. “I think the vast majority (of troops) will be out by the end of the year and I’m hopeful it will be sooner than that," he tells Wallace. "You’re going to see a plan for withdrawal.”
2. Felicity Huffman plays a desperate housewife on TV, but she could win an Oscar for playing a man who's desperate to become a woman. Although Huffman has finally achieved star status as a sexy desperate housewife, she tells correspondent Lesley Stahl that she can relate to the gender-bending character she portrays in the film "Transamerica." "I know what it’s like to wake up and be in agony in your own skin,” Huffman says. “I do, yeah."
3. And correspondent Dan Rather takes us to the Hermit Kingdom, North Korea. It’s a fascinating, up-close look at a country that is much feared but not well-known – a country full of surprises. You’ll see a massive stadium show that might just put a Super Bowl half-time show to shame. Like most everything in North Korea, Rather reports, the show was designed solely to please the country’s infamous leader, Kim Jong Il.
4. And Andy Rooney explains why he dreads the words "Happy Birthday!"
2006.1.221. Much to the chagrin of parents everywhere, it turns out you can make a living playing video games – a lucrative living. Correspondent Steve Kroft meets Jonathan Wendel, or as he is known in the world of gaming, Fatal1ty. He has won more than 40 tournaments and his winnings are now approaching half a million dollars. Besieged by fans everywhere he goes, Fatal1ty is the first superstar of video games.
2. The biggest oil boom going on right now isn't in Saudi Arabia, Kuwait, or any other Middle East country. It's right in our backyard, in of all places, Canada. Correspondent Bob Simon reports from Alberta that the oil reserves there are so vast, they'll likely help solve America's energy needs for the next century.
3. And, would you believe Kinky for Governor! Correspondent Morley Safer talks with Texas's favorite singing Jewish cowboy, Kinky Friedman. He's campaigning for governor of the Lone Star state, despite what Safer refers to as his "extremely bad habits...." As for his drug use, for example, the candidate tells Safer: "I haven't done drugs in what? Twenty five years or more. Been a long time...I think the Texas Hill Country cured me."
4. Plus, with America's population heading toward 300 million, Andy Rooney's figured out how to make us all fit.
2006.01.291. A terrorist nuclear attack on an American city is unfortunately a possibility the United States can no longer ignore. The Pentagon, after decades of searching, believes it has found a drug to treat radiation exposure. So why isn’t that drug available? Correspondent Ed Bradley investigates our country’s worst possible scenario.
2. Many Americans suffer from crippling and unrelenting pain that requires a significant amount of pain medication. But with prescriptions for high amounts of painkillers comes suspicion. Correspondent Morley Safer meets one man who literally became a prisoner of his pain.
3. As the old saying goes, it ain't over until the fat lady sings. But in the opera world, even the fat ladies are getting a makeover. Opera star Deborah Voigt was denied a part because of her weight. So she went from super-sized to slim. Correspondent Bob Simon finds out how Voigt lost the weight to gain a diva role.
4. Buy a computer or other electronic gadget and chances are it will be outdated in a scant, few months. But Andy Rooney has a solution to the problem.
2006.02.12Much of our broadcast this week is about the cost of the war in Iraq – the cost in human lives, and the cost in dollars.
1. As the war enters its fourth year, correspondent Mike Wallace reports, “a new generation of veterans is emerging among us…. the severely wounded.” Soldiers who might have died in earlier wars are now surviving Iraq because of improved battlefield armor and modern medicine. Wallace talks with some impressive wounded men and women whose stories and courage you’ll remember for a long time.
2. The U.S. has spent more than a quarter of a trillion dollars in Iraq, more than $50 billion of it to private contractors hired to guard bases, drive trucks, feed and shelter the troops and rebuild the country. But, as correspondent Steve Kroft reports, “billions of dollars are unaccounted for, and there are widespread allegations of waste, fraud and war profiteering." Kroft investigates the case against one private contractor.
3. More and more couples are having babies with the help of science. But what will be done with all of the surplus embryos created in the process, and why are so many of them getting destroyed? Correspondent Lesley Stahl looks at the controversy surrounding these excess embryos.
4. And we’re calling Andy Rooney the professor this week. Tune in and find out why.
2006.02.19This week, 60 Minutes goes from the top of the world to the top of Hollywood, and stops at the home of Hans Christian Andersen along the way.
1. Correspondent Scott Pelley travels to the Arctic Circle for a first hand look at global warming. He reports that the long debate over global warming may be over because the North Pole is melting – faster than ever before and with grave consequences. One of those consequences, Pelley says, is that the icons of the arctic – polar bears – could be completely extinct by the end of this century.
2. Meanwhile, correspondent Bob Simon reports from Denmark. "Who could ever imagine that this lovely little land would spark riots sweeping the Middle East? Is it a quirk, a coincidence?" Simon finds it's neither. "It's no accident the fire started here," he reports, "there is something really strange in the state of Denmark."
3. At next month’s Oscars, Philip Seymour Hoffman is a favorite for best actor. He plays the title character in "Capote." "Although he’s not a movie star yet," correspondent Steve Kroft reports, “if you like watching movies, you’ll recognize his face and recall some unforgettable performances.” Winning the Oscar could be Hoffman’s ticket to full-blown stardom.
4. And Sunday evening, find Andy Rooney getting ready for Presidents' Day.
2006.02.26This Sunday, 60 Minutes will be reporting on America's security and energy needs, and dramatic medical advances in stem cell research.
1. A doctor who's bringing new hope to paralyzed people talks with correspondent Ed Bradley this week about his cutting-edge work in the field of stem cell research. Dr. Hans Keirstead has successfully treated rats with severe spinal cord injuries. After an injection of stem cells, they were able to walk again. "If it does the same thing in humans," the doctor tells Bradley, "I think we've hit something here that's going to be truly remarkable."
2. With all the furor this week over management of America's ports, correspondent Steve Kroft investigates just how safe they really are. "Since many big cities were literally built around their ports, they present an attractive target to terrorists," he reports. One port security expert tells Kroft the most logical way for terrorists to smuggle a nuclear device or dirty bomb into the U.S. would be to ship it into a port. From there, the device could go anywhere in the country.
3. As for America's dependence on foreign oil, correspondent Lesley Stahl has found a man with a plan to stop that. He's the governor of Montana, "half Renaissance man, half rodeo cowboy," Stahl reports. Gov. Brian Schweitzer says the future of America's energy needs is buried in the grassy plains of his state – in their abundant coal supplies.
4. And as for Andy Rooney, well he's gone to the dogs this week.
2006.03.051. Correspondent Dan Rather investigates how hospitals charge different prices to different patients. He discovers that a patient without insurance can end up paying up to five times what an insurance company would pay for the same procedure. One community activist calls it "price gouging." And Rather reports the uninsured are not just the poor anymore. There are 45 million Americans who do not have health insurance, including many of middle-class incomes.
2. When two detainees in an Afghanistan prison were chained to a ceiling and beaten to death - one prisoner “pulpified,” according to the coroner - a quiet soldier from Cincinnati was convicted. But Willie Brand tells correspondent Scott Pelley in his first television interview that he was only doing what he was trained and supervised to do: “This is what we were trained to do and this is what we did. And not only that – I was not the only one. There were many other people hitting them and this was going on, on a daily basis and nothing was said about it."
3. Also this Sunday, we’ll introduce you to the "Prince of Pot." To the U.S. government, Marc Emery is one of the most wanted men in the drug world. But in Canada, Emery is essentially a thriving businessman. He claims to have sold more marijuana seeds than anyone in the world. Correspondent Bob Simon reports that while the Canadian government has for the most part left Emery and his business alone, U.S. drug officials want him extradited to the United States so they can put him in an American jail.
4. And Andy Rooney’s had it up to here with outsourcing.
2006.03.121. Before you watch the return of a certain fictional mobster and his family this Sunday, check out 60 Minutes, where we’ll have the true story of James “Whitey” Bulger. Bulger is a mobster wanted for the murders of 20 people. On the FBI’s most wanted list, he’s just below Osama bin Laden. You’ll understand why when you hear Bulger’s right-hand man describe their brutal killings. Correspondent Ed Bradley has a story of murder and mayhem.
2. What makes a person gay or straight? We're still "a long way off" from finding out what determines sexuality, correspondent Lesley Stahl reports, but this week she finds some "tantalizing clues." Stahl takes a look at the latest research, including two fascinating studies involving twins. She meets two 9-year-old boys, one with traditional male interests, the other who seems more feminine. And she meets with two identical twins, young men with the same DNA. One's straight, one's gay. Is it nature, or nuture? See what you think.
3. Also this week, correspondent Lara Logan takes you to a town in Iraq completely taken over by al Qaeda. She reports from Tal Afar, where al Qaeda was training insurgents. Then American and Iraqi forces recaptured the town. Now U.S. soldiers there are treated like heroes. Logan reports that the Bush administration is now pointing to that operation as a model for how to fight and win the rest of the war.
4. And with the Oscars over, Andy Rooney finds time to present some awards of his own.
《60分钟》详细介绍《60分钟》是美国哥伦比亚广播公司(CBS)主打的一档电视新闻杂志栏目。栏目创办于1968年9月,当时还没有一个完整的栏目形态,只是在每周二晚间黄金时段和《CBS新闻小时》轮流播出。在创办后的好几年里,这档新闻节目并没有引起多少反响,在美国尼尔森当时的收视调查中只排在第51位。直到1975年,栏目调整了播出时间,固定在每周日晚间7:00至8:00段播出;也就在这一年,着名记者主持人丹•拉瑟加入《60分钟》。
从这之后,栏目收视率竟逐渐上升到36%,而且在娱乐节目一统天下的竞争中连续23年名列美国联播网黄金时段收视率的前10位,CBS的新闻栏目也在《60分钟》这里首次实现盈利。
说《60分钟》,我们不一定知道,但提到美国着名电视记者迈克·华莱士,我们就一定还有印象。1986年,他在北京中南海独家采访了邓小平;2000年,他再次到北京采访江泽民。华莱士是《60分钟》的创始人之一,在1968年整50周岁时,他出任《60分钟》的记者和主持人。
凭借自己高人一等职业技巧和新闻敏感,还有另人崇敬的职业精神,他和《60分钟》一起逐渐成为美国甚至世界新闻界的楷模。除了邓小平和江泽民,他还采访过肯尼迪、约翰逊、尼克松、卡特和里根等美国总统,采访过卡斯特罗、阿拉法特、卡扎菲、阿萨德等世界各国领导人。如今的华莱士已经86岁了,却还在为《60分钟》工作。
与其它新闻栏目不同的,《60分钟》不设固定的栏目主持人,只让本期节目的出镜记者在演播室做简短述评。它的主持人都是记者,记者同时也是主持人,这是它的要求,也是它的特色。除了华莱士,它的记者主持人还有丹•拉瑟、哈里•里森纳、莫利•塞弗、莱丝莉•斯塔尔和埃德•布莱德利等等。后来由于着名专栏作家安迪•鲁尼的加盟,《60分钟》开辟了专门的新闻评论版块。
每期的《60分钟》基本由3个独立的新闻深度报道和1个新闻评论版块组成,深度报道各13分钟左右,评论版块4分钟左右,加上片头导视、片花和广告,总共60分钟整。
《60分钟》的栏目理念是通过深入挖掘,探讨重大社会背景下的重大社会问题。所以在整体定位上,这是一档严肃的新闻杂志栏目。因此栏目在选题上以政府行为、社会事件、司法公正、人类灾难、战火纷争等“硬新闻”为主。我们从以下四个方面进行简要读解。
品格读解。曾任《60分钟》执行主编的菲利普·席弗勒总是自豪地说:“《60分钟》是新闻品格的象征,是客观立场的代表,为这个栏目工作,我感到骄傲!”正是这种新闻职业品格和精神,支撑着《60分钟》近半个世纪来的长盛不衰,凝聚着一大批尖端新闻从业人员。而他们的终极目标是“真相”。
可在2004年9月8日,《60分钟》公开了几份指向小布什的备忘录,最后却被证明这些备忘录是假的;无论《60分钟》是有意还是被利用,这种错误总是致命的,栏目的新闻品格开始受到置疑。
叙事读解。“今晚请看《60分钟》的这些故事和安迪•鲁尼的评论”,这是每期栏目的片头主持人都要说的一句话,它用的是“故事”一词。故事化的叙事方式是栏目收视率的重要支撑。具体表现在对情节的精心选取和挖掘,对矛盾冲突的捕捉和表现,对细节的抓取和提炼,对叙事节奏的把握和控制,还有就是以形象化的信息为论据,避免说理。
语言读解。与电影艺术化的影像语言不同,新闻的影像语言更多是一个技术层面上的问题。也正因此,新闻影像语言往往被轻视被忽视,国内的大多数新闻栏目在语言上就极不讲究,认为只把信息传达了就行。
《60分钟》的影像语言却总是那么精致纯熟,他们首先关注用什么样的语言才能更好地传达信息,如采访时多用特写;然后在机位变化、运动轨迹、色调运用、场景转换、镜头剪接、声画组合、特技使用等各方面进行最佳配置,以达到最好的传播和观赏效果。而所有这些都是新闻职业素质的重要体现。
包装读解。统一而富有特色的形象识别系统是一档电视栏目是否成熟的重要标志,《60分钟》显然在这方面极为成功,关键词是“杂志”和“跑表”。
《60分钟》是新闻杂志栏目,在包装上乾脆也做成一本杂志的样子;以“60分钟”为题,那乾脆就用跑表来标示这60分钟的流逝。每周日7:00整,屏幕黑下,跑表滴滴答答的走动声逐渐扬起,黑幕上出现白色方框,仿佛一本杂志的封面,然后在这个方框中出片题和片头。之后杂志的标示一再出现在主持人身后的背景中;跑表的画面则用来联接各个版块,分针的位置不断变化。
直至最后杂志封面再次出现,跑表分针指向59分,封面中出现工作人员字幕,本期《60分钟》至此结束。
-----------来源:现象网 作者:萧狼《60分钟》:一帮老家伙整出的王牌节目 我对新闻的理解是:从未听说过的故事。《60分钟》所擅长的正是讲述这样的故事。———丹·休伊特(《60分钟》执行主编)
1968年,已经身为王牌电视节目制片人的丹·休伊特向哥伦比亚广播公司(CBS)管理层递交了一份报告,设想创办一个黄金时段片长一小时的新闻节目。根据他的建议,节目将由三个部分组成,每个部分都是一个故事,由一个记者出镜采访,并串联讲述整个故事,而三个故事中间则穿插广告,通过广告来将不同风格品味的故事融合成一档节目。用当年丹·休伊特的话来说,就是要让观众既看到玛丽莲·梦露的衣橱,又可以让观众一窥原子弹之父奥本海默的实验室。要让节目在保持一定严肃性的同时,又让新闻具有娱乐性和可观赏性。CBS管理层采纳了丹·休伊特的设想,并从他提交的报告中摘取了“60分钟”这个字眼作为节目的名称。美国电视新闻王牌栏目《60分钟》由此诞生。
从某种意义上来说,《60分钟》是由一群老人担纲的栏目。1986年迈克·华莱士采访邓小平时,他已70岁。在他84岁的时候,他再次来到北京,那次是采访江泽民,如今他依然是《60分钟》的全职记者,他在《60分钟》一乾就是三十多年;丹·拉瑟递交辞呈引起轩然大波,其实他也已经是个73岁的老人了,他在《60分钟》乾了24年;而执行主编丹·休伊特则从《60分钟》诞生之日起就一直在这里工作,他的目标是“死在办公桌上”。实际上,《60分钟》栏目的成员,根本没有那种二十几岁刚刚大学毕业、冲劲十足的毛头小伙,他们大多数的年龄都在35岁~45岁之间,在到这个栏目之前,他们都有过相当丰富的新闻从业经验,都是非常出色的新闻记者,否则无法胜任这个栏目的工作,这几乎已经是《60分钟》的一种传统。
当然,从从业人员的年龄结构上看一个新闻栏目,《60分钟》真是有点老了。但,《60分钟》老而弥坚!
世界上很少有哪一档电视节目能够像《60分钟》这样成功:连续播出36年,是美国新闻历史上资历最老、收视率最高的10个电视节目之一,连续22年高居收视率前10名,甚至5次成为美国收视率最高的电视节目,一直高踞美国转播率最高的黄金时段。1999年,《60分钟》甚至创下了同时在1423家电视台黄金时段转播的纪录。它还是美国电视节目中获得美国电视最高奖———艾美奖(EmmyAwards)最多的节目之一,艾美奖的评委们认为,《60分钟》“用简单而有效的方式深入了故事的核心,进入了人物内心,编排自由、富有活力,开创了一种新的节目样式”。从很大程度上来说,《60分钟》拓宽了新闻的视野,重新诠释了新闻的本质。它的成功,不仅仅冲击着新闻本身,使其成为新闻业的旗帜,它更成为客观、公正、自由的新闻品质的象征。
《60分钟》的成功绝非偶然。实际上,随着美国社会的急速发展,美国观众自身对信息的渴求也日益增长,这就为《60分钟》准备了良好的社会资源和观众资源,而便携式电子新闻采访设备(ENG)的普遍应用不仅使得记者有了更多自主话语权,也将记者推到了与观众面对面的正前方,从而造就了众多诸如迈克·华莱士、丹·拉瑟这样的新闻大腕。同时,王牌主持人的推出与明星记者的塑造又成为《60分钟》笑傲江湖的重要法宝。但真正成就《60分钟》的,是它对于真相的追求和它对故事的编排手法迎合了观众的收视期待,这二者共同保证了《60分钟》在商业上的成功———在美国这样一个商业化的社会,任何成功,在很大程度上都必须首先建立在商业成功的基础上。
真相是个难以界定的模糊概念,然而它却是《60分钟》成功的内核。制作人坚信,对于一档像《60分钟》这样的调查性新闻节目,真相才是观众最想知道的,因此声音对于观众来说甚至比画面来得更重要,因为观众可能并不介意画面美不美。这样对于采访的问题和解说词来说,就要力求准确和深入。虽然以年轻人的眼光会觉得《60分钟》的节目风格看起来有点老派,也可能会觉得它有点保守,因为他们通常无法从片子中看到快速切换的画面,也不会有强烈的节奏。但是与时髦新鲜相比,真相更具有震撼力———《60分钟》的片长比经常达到十比一甚至更高,即播出十分钟的节目,它们的原始录像材料会高达100分钟甚至更长的时间,这样做的目的只有一个:真相!
基于这样的理念,《60分钟》的记者甚至对自己节目的广告赞助商也毫不留情。福特汽车公司曾经是节目的主要赞助商,但当《60分钟》的记者发现该公司生产的一种油箱不符合安全标准之后,依然毫不犹豫地做了一期节目。节目播出之后,福特公司立即撤下广告,但仅仅一个星期之后,他们的广告就又回来了。针对奥迪汽车加速器,《60分钟》也作过类似报道,结果奥迪公司也是先撤广告,而后又重新投放广告。在丹·休伊特看来,这些公司意识到,把他们的品牌同《60分钟》这样坚持新闻立场的节目联系在一起的重要性和价值。
也正因为此,业内有不少人士相信,《60分钟》商业上的成功,首先表达的是一种新闻职业理念和信仰。担任过节目执行主编的菲利普·席弗勒曾经不无自豪地说,《60分钟》是新闻业的象征和代表客观公正立场的偶像,“为这个栏目工作,我感到骄傲!”相比较于追求真相这样听起来有点虚无的内在理念,《60分钟》的节目形式是其成功的外在因素。究其本质而言,《60分钟》就是在一个小时时间里,向观众讲述几个精心挑选的小故事。丹·休伊特认为,好故事的标准就是晚上播出的节目是第二天早上人们的话题。而在他看来,《60分钟》成功的重要因素乃在于“我们故事的主角比我们会讲故事。我们所做的只是帮他或她讲好故事。”
《60分钟》走过了36年的历史。经验表明,它的对手不是其他同类型的电视新闻杂志,甚至也不是颇受批评的商业对节目的渗透和影响,而是那些将观众从电视机前拉走的事物,当人们更多的从互联网和移动通讯终端获得信息的时候,电视这种非常霸道的传播工具面临的挑战是显而易见的。丹·拉瑟走了,《60分钟》还会继续找到同他一样出色的电视人。可是观众走了,《60分钟》该怎么办?
(经复旦大学新闻学院陆晔教授授权,本文部分引用了陆教授关于《60分钟》的相关文章资料。)
来源:第一财经日报 作者:张卫华 因不可抗拒之原因,2006年1月8日的《60分钟》缺少第1小节,只有2 3 4小节,望见谅。